The area is located in a higher social context than the italian average, situated close to a wealthy, highly populated town. The area is characterized by:
- EXCEPTIONAL VISIBILITY FROM THE HIGHWAY
- SHORT DISTANCE FROM THE HIGHWAY TOLL BOOTH
- POSSIBILITY OF TAKING ADVANTAGE OF AN ALREADY EXISTING COMPLEX IN GOOD STATE OF CONSERVATION. ARCHITECTURALLY APPEALING AND WELL-KNOWN TO THE LOCAL POPULATION.
These are three particularly important factors in terms of potential trade performance, especially if you think about non-local user. The project is located right on the edge of the “brennero” highway, one of the main routes of the italian highway network connecting the Po valley with Austriag and Germany. Tt is a particularly important connection between northern and southern europe, carrying 30 to 40 thousand vehicles per day. The closest towns are Bergamo, Vicenza, Brescia, Milan, Verona, Padua, Cremona, Rovigo, Piacenza, Ferrara, Parma, Modena, Bologna, La Spezia, Prato and Lucca.